Sales Specialist

about the Role:

Sales specialist will work closely with the Sales Assistant Manager, Operating Unit Head and Marketing in crafting and executing an integrated brand marketing strategy for DIBZ. This entails that planning and implementation of marketing initiatives to ensure that the brand and its products and services are well presented to its potential clients and stakeholders following the direction set by Marketing.

Plan and implement successful integrated marketing and communication strategy and programs for DIBZ in coordination with Marketing.Work closely with Sales Assistant Manager, Marketing, MPTC Corporate Communications to align objectives and leverage on internal resources to increase brand awareness and engagementAnalyze data, think creatively and design innovative campaigns to ensure maximum reach and engagementUtilize consumer insights to raise brand awareness, drive customer growth, and improve brand positioning and assess the impact and sustainability of different media types used to target certain markets based on project objectiveCAST tracking and responsibilities and analyze post-campaign results and recommend refinements in coordination with MarketingCreate or recommend media strategies to attract and retain customers, increase brand recognition, and maintain/ increase customer satisfaction and loyaltyCreate or recommend media strategies to attract and retain customers, increase brand recognition, and maintain/ increase customer satisfaction and loyaltySet brand planning calendar, coordinate cross-functional activities and planning process, manages timelines, and endures timely completion of deliverablesManage the Products for Marketing campaigns & PromotionsCreate and enhance partner relationships through strategic brand positioningCoordinate marketing budget and process all budget related concernsEnsure that all brand guidelines are met and followed in all collateralsAssists the team in coordinating meetings with the other Operating Units, etc.

Metro Pacific Tollways Corporation (MPTC), an investment holding company, engages in the tollways business activities in the Philippines, with proven track record in managing, constructing, and operating toll facilities and expressways. It constructed and operated more than 50% (in kms) of the Philippines’ major expressways such as the North Luzon Expressway (NLEX), Subic-Clark-Tarlac Expressway (SCTEX), and Manila Cavite Toll Expressway (CAVITEX). Metro Pacific Tollways Corporation is a subsidiary of Metro Pacific Investments Corporation. MPTC has lined up a number of Public-Private Partnership (PPP) projects and expansion projects in a bid to boost infrastructure and development programs and support the traffic decongestion initiatives of the Philippine government. Among the PPP Projects in the pipeline are the NLEX Connector, the Cavite-Laguna Expressway (CALAX), and the C5 South Link, to link expressways in the North and the South.A partner in nation-building, MPTC’s infrastructure investment has expanded to the Visayas-Mindanao region with the Cebu-Cordova Link Expressway (CCLEX) and ASEAN, specifically in Indonesia and Vietnam. We also have a significant stake in two major infrastructure companies in the ASEAN Region: A 76.3% share in PT Nusantara Infrastructure of Indonesia, and  44.9% share in CII Bridges & Roads of Vietnam.Through these recent entries into the ASEAN, we have made available our highly developed experience and expertise in building tollroad infrastructure and managing tollways operations to our neighboring countries, along with our global standards in systems and our well-trained and dedicated executive talent.Be part of our next move to progress and share the vision of transforming lives through unparalleled road infrastructures with us.