Media List Builder | Digital Marketing

As a Media List Builder you’ll be responsible for curating accurate media lists of emails from a broad range of publications to support our Digital PR team. If you know how to search the web for contact information, enjoy getting sleuthy, and want to help our team secure top-tier media coverage, this role might be for you! 

Responsibilities

Identify target members of the media (e.g. bloggers, journalists, editors, and influencers) and top prospects to secure backlinks within multiple industries and niches. Devise creative strategies to find link prospects using tools such as Cision, Ahrefs, RocketReach, and advanced Google search operators. Monitor the news daily to identify publications and media contacts that allow our Digital PR team to earn placements immediately. Use various social media platforms to identify PR opportunities for the content our team creates. Communicate gaps within our current media lists and process and recommend solutions. Consistently audit media lists for accuracy and maintain our media list database.

Qualifications

CisionAhrefsSEMrushBuzzstreamBuzzsumoRocketReachURL Profiler Advanced Google Search Operators

SYKES is now part of Sitel Group.As one of the largest global providers of customer experience (CX) products and solutions, Sitel Group® empowers brands to build stronger relationships with their customers by creating meaningful connections that boost brand value. Inspired by each brands’ unique vision and goals, we ask “what if?” applying our expertise to create innovative solutions that reduce customer effort.With 160,000 people around the globe – working from home or from one of our CX hubs – we securely connect best-loved brands with their customers over 8 million times every day in 50+ languages. Whether digital or voice-based, our solutions deliver a competitive edge across all customer touchpoints. Our award-winning culture is built on 40+ years of industry-leading experience and commitment to improving the employee experience.