Marketing Group Manager

Manage and lead the timely and flawless execution of Marketing Programs in-store and with strategic trade partners.Manage effective and efficient use of Brand budget.Monitor the effectiveness of in-store programs with post promo analysis.Optimise the use of social media and technology platforms to support customer activation and engagement·Ensure that in-store programs are properly and strategically aligned with Brand goals.·  Lead the development and ensure execution of strategic trade partnerships.

The Red Crab Group of Restaurants  aims to define and set the standards  when it comes to crab and seafood  dining in the  country.   It was   established in 1999   with its   banner store  located in Angeles , Pampanga.  The owners   operated  the   first   store  in  Manila after a year (2000). The Red Crab Group of Restaurants’ mission is to create a strong  network of  world class, pioneering , specialty restaurants  combining   the best Filipino agro- resources  and talent with global flavors and design. Each concept is unique  with their personality, identity and drama for customers to  experience.   In response  to numerous  requests  from Franchisees , The Red Crab Group  opened   opportunities    to   businessmen   through Franchise arrangement and co- ownership  in 2010   of   selected   concepts in Davao, Cagayan  de Oro, Subic , Cebu   and Bagiuo .     The Restaurants  are all  geared  for family and group gatherings a celebrations and as always, the   food would be glorious   and extravagant  so that each  dining experience will be remembered. The Red Crab Group  of restaurants’  vision is to be the restaurant    of choice when it comes  to celebrating  special moments  and occasions. MISSION STATEMENT To operate a profitable and growing crab and sea food restaurants  and be among the top  pioneering restaurant  chain in the Philippines    by providing  world  class  cuisine, personalized services, value for money and the highest  degree of customer satisfaction VISION STATEMENT A citizenry   who can experience and proud of its  aquamarine  industry’s best bounties thru Red Crab as the country’s   best casual  seafood  restaurant chain. Our mission and   vision  are geared  towards the   five   key  components in restaurant industry standards , namely: 1. Quality Food 2. Fast and Efficient   Service 3. Cleanliness 4. Safety and Security of Guests 5. Value  for Money