Growth Marketer
PERMANENT WFH | Day Shift |
EMAPTA is looking for a full-time, data-driven, and tech-savvy professional with a deep understanding of digital channels, design
principles, and love for testing new approaches. You have a strong customer-centric point of view, especially when it comes to
the buyer's journey. Your approach is growth & optimization focused; you're familiar with A/B testing best practices, and know
how to attract prospects using growth hacking strategies
about our client-partner:
LifeDNA offers DNA-personalized health and wellness products such as reports, personalized lifestyle tips, and meal plans. The
company is looking to provide the most secure and reliable consumer genetics platform in the world.
LifeDNA mission is to inspire people to unlock the power of their DNA so they can live healthier, more fulfilling lives
WHAT DOES IT TAKE TO BE SUCCESSFUL IN THIS ROLE?
• Being data-driven and kind of a data-geek: clear understanding of data, analytics, metrics, and
• statistics.
• Being social and understanding users’ behavior. Having great customer relations skills and
• being focused on customer experience
• Willing to learn.
• Having a startup mindset.
• Not being scared of pivoting
• Being performance and results-oriented
• Being curious and creative
• Being relentless in pursuit of growth
Your responsibilities:
• Choosing in accordance with the other departments which metrics/KPIs (Key Performance
• Indicators) to focus on and how to capture existing demand.
• Bringing traditional and creative ideas on how to grow those KPIs.
• A/B testing those ideas.
• Analyzing the data and users’ feedback.
• Exchanging ideas/data/feedback with other departments.
• Driving traffic to your website, landing pages, social media, apps, and other distribution
• channels.
• Understanding conversion rate optimization (CRO) principles and hacks and being able to
• apply CRO hacks to any business.
• Working on a lean startup process.
• Working with the AARRR Sales Metrics Diagram (Acquisition – Activation – Retention –
• Referral - Revenue)
• Prioritizing growth channels and understanding how to convert leads into users or customers.
• Optimizing distribution channels in order to always improve the performance of one's business.
• A growth marketer is hands-on experience in scaling and automating growth processes.
• Knowledgeable about referral marketing and being able to create viral growth.
Your qualifications:
• 5 years of work experience as a growth marketer
• A/B Testing and Data Analytics experience
• Editing and copywriting skills
• Knowledge about both inbound and outbound marketing
• Programming knowledge: even if it’s not compulsory, it is recommended.
• Having experience with growth hacking tools Unbounce A/B Testing, Klaviyo for email marketing campaigns, Hotjar
for heatmaps, and others is a plus
GET A GENUINE CAREER OPPORTUNITY WITH COMPETITIVE BENEFITS!
We offer:
• An experienced and enthusiastic team in an established and stable company with a huge growth potential
• Above-average industry-standard compensation package
• Day shift work schedule; Mon – Fri; 7:00AM – 4:00PM Manila time
• Permanent WFH setup
• HMO coverage including 1 dependent or mutual fund upon regularization
• 20 leave credits consumed at your discretion
• Exposure to world-class and high-level foreign clients and partners
• Employee engagement activities