行业：Sales / Marketing
职位：Marketing / Business Dev
部门：
人数：若干
性质：Full Time
性别：Male
婚姻：No marital status restrictions
学历： College Diploma
经验：不限
年龄：18岁以上
待遇：面议
Job Qualifications
Candidate must possess at least a Bachelor’s degree in Marketing, Communication Arts or any related courseMust have key account corporate sales and collection experience.Must be tech savvy and very familiar with social media engagements and conversions.Must have excellent English grammar.Preferably with photography/videography editing skills.Job Description:
1. Achievement of Sales & Collection Targets
Key Accounts. He/she will be tasked to directly deliver sales through direct customer interaction with corporate and industrial key accounts that require face-to-face proposals & negotiations.online Sales. He/she will be responsible to achieve the sales targets by managing & maximizing online sales channel options: via online market place and expand brand endorsers, influencers and reseller/dealers. Responsibility includes credit & collection responsibilities & activities.2. Social Media marketing, brand building & communications.
He/she will create a communications plan to effectively reach and engage the target segments of the products via the brand’s direct online marketing & social media.Establishing, managing and maximizing the benefit of relationships to reach sales targets via the use of online brand endorsers, influencers and resellers.Activities may include graphic design for advertisements (video, GIF and/or static artworks) to be used for posting on social media platforms including liaising with subject matter experts to effectively manage the social media publicity responses, feedback, questions and/or comments.The nature of the job may change depending on the opportunities, challenges and the respective stages/phases of development and/or implementation.A. PLANNING & APPROVALS
a) Competitor Benchmarking. May be required to conduct research work to establish a
comparative competitor benchmarking that will be used to propose a brand or product positioning that will be at par (or better) than competitors:
i) Product type, specifications & performance
ii) Price. Competitive price benchmarking
iii) Promo. Advertising Channels & Platforms used
iv) Communications/Promotions communications plan that will be at par (or better) than others.
b) Target Market/Consumer Profile
i) Demographics & Target Market/s Profile
ii) Purchase Decision Criteria of the Target Market/s
iii) Media Most Often Used, Customer Touch Points
c) Proposed Communications Plan Campaign Strategy & Budget
i) Identification and liaising with subject matter experts/recommended endorsers (if any)
ii) Identification of Social Media Engagement Strategy (identifying the different objectives & tactical options per stage/phase of the campaign)
iii) Key Messaging (per phase of the marketing campaign period)
iv) Proposed Social Media Channels & Usage Strategy
v) Proposed Campaign Budget
d) Securing Management Approval for the Plan & Resources
e) Measuring Key Performance Indicators (Actual vs. Target)
B. GRAPHIC DESIGN, PHOTO/VIDEO EDITING & ConTENT DEVELOPMENT
i) Graphic Design (static artwork, GIF, animation and/or videos) of social media materials
ii) Photography (and photo editing using Adobe Photoshop)
iii) Videography (and video editing using Adobe Premiere)
iv) Composing posters/brochures/catalog/announcements using Canva
C. SOCIAL MEDIA ENGAGEMENT & DAILY OPERATIonAL REQUIREMENTS
i) Social media posting of approved communications materials to specific target market segments
ii) Day-to-day management of social media engagement, feedback and responses
iii) Issues & Publicity Relations Management (in coordination with management)
iv) Skilled in how to increase/manage social media online metrics: brand awareness, engagements & conversions to sales (Facebook, Instagram, Tiktok, Youtube)
D. PROJECT MANAGEMENT & PERFORMANCE METRICS
i) Key Performance Indicator (KPI) Metrics & Targets
ii) Ensure progress, output and/or outcomes are achieved within agreed targets and timelines.
E. SALES & COLLECTION
i) Achievement of sales targets via online sales channels.
ii) Ensures proper management of sales related credit & collection
F. Other activities & tasks that may be assigned from time-to-time.