PPC Campaign Specialist (Reporting and analytics) | DAY SHIFT | DAY 1 HMO

REPORTING AND ANALYTICS SPECIALIST

Day Shift| Day 1 HMO

Company Vision:

Our mission is to transform the way the world invests. Doing so, will help to serve our purpose of improving the lives of others, and will help us to change the world by creating a more abundant society. 

Your Role:

·        You will research and identify ways to build our brand and acquire new clients.

·        You will track advertising costs, researching consumer behavior, and exploring market trends and opportunities.

·        You will have experience with PPC campaigns and be comfortable with processing and analyzing marketing data.

·        Ultimately, you will help us ensure we spend our marketing budget efficiently and we target our audience through successful campaigns.

Responsibilities:

·        Analyze sales funnels and customer intent across all digital marketing

·        Report on Weekly, monthly, and ad-hoc performance of marketing with depth insights written and communicated

·        Implement the correct digital tracking across all Digital Marketing so that reporting is accurate and clear across all channels

·        Measure ROI of online and offline advertising campaigns

·        Report on marketing KPIs like leads, conversion rates, website traffic and social media engagement

·        Track email campaign metrics (delivery, open, click-through rates), Track meta Ads, Track YouTube, Track Google Ads and advise on improvements

·        Monitor budget distribution and performance of paid ad campaigns and organic platforms

·        Conduct competitive research and analyze benchmarking data

·        Research and implement marketing tools to support our promotional projects (automation software, social media scheduling etc.)

·        Work closely with sales and marketing teams to identify opportunities for new client acquisition

Skills, Experience, Requirements:         

·        Expertise in Google Analytics

·        In-depth understanding of SEM campaign strategies and SEO practices

·        Experience with PPC campaigns

·        Good knowledge of MS Excel

GET A GENUINE CAREER OPPORTUNITY WITH COMPETETIVE BENEFITS!

We offer:

·        Permanent WFH

·        Day Shift Work Schedule

·        HMO coverage including 1 dependent or Mutual Fund Benefit Upon Hire

·        20 leave credits consumed at your discretion with up to 5 days commutable to cash

·        Exposure to world-class and high-level foreign clients and partners

·        Employee engagement activities