Digital Marketing Officer - Consumer Banking Group

Job SummaryThe position is primarily responsible for providing assistance to Marketing Team in formulating and executing promotions, as well as all its related marketing communications to the target market, existing clients and other merchandising requirements if and when necessary. Reviews previous and on-going promotions of competitors & other industries and current marketing needs.ResponsibilitiesCoordinate with all concerned parties to ensure individual programs/projects successful execution. These parties may include BDO branches, various SM units, Partners as well as internal product management/other marketing units.Develop concept proposals Presents programs/projects complete package, for management approval. Coordinates for concept execution, after securing approval.  Executes and monitors performance of approved concepts/programs.Proposes enhancements to programs, based on performance.QualificationsGraduate of any 4 or 5 year courseAt least 3 years work experience in marketing, advertising or related field in financial Institutions, consumer products.Experience in Digital Marketing.Can conceptualize, implement and manage various programs.Willing to work ON SITE and be assigned in ORTIGAS.

BDO is a full-service universal bank that provides a wide range of corporate and retail banking services. These services include traditional loan and deposit products, as well as treasury, trust banking, investment banking, private banking, rural banking, cash management, leasing and finance, remittance, insurance, retail cash cards, and credit card services. BDO has the country’s largest distribution network, with over 1,400 consolidated operating branches and more than 4,400 ATMs nationwide.  It also has 18 overseas remittance and representative offices (including full-service branches in Hong Kong and Singapore) in Asia, Europe, North America, and the Middle East.BDO ranked as the largest bank in terms of total assets, loans, deposits, and trust funds under management based on published statements of condition as of December 31, 2020. For more information, please visit www.bdo.com.ph.Product & ServicesThe financial products and services provided by Banco de Oro include:Trade financingForeign exchange and securities dealershipTrust and investment servicesCash management servicesInvestment bankingInsurance productsCredit cards